As the festive is nearby, a well-equipped, well-planned strategy needs a new place in your business growth. A single click can change the game and make you a top-notch brand to trust this festive season. Every individual has a special place when the feeling of festive comes in. so why not give special importance to that festive vibe and grab the opportunity to stand out in this competition? Make sure the client doesn’t stop scrolling until their eyes roll. Some marketing strategies you need this festive season:-
Design your website according to the festive aura:
From changing the design and images of the site to offers and discounts to good pop-ups and lighting up the whole website that can attract audience attention. Now let me brief you on some good examples of how you can design it first, do a good informative competitive analysis that can provide you an insight into how other players make a space in this crowd. So going through their data can make you understand how you can take some unique place in this competition. Secondly, make the website very eye-catching and use some sparkling to vibrant bright colors to spice up your website. Now if you have a good product that you think should reach a specific crowd then make a specific category for that group and target them with good pop-ups of offers and discounts or limited-time offers. Make sure to use good fonts, good color combos, and call-to-action text in the content.
Focus on Festive Content Creation:
Now focus on the expanding part of creating content from blogs to social media content with the best hashtags or make a unique hashtag to marketing campaigns to whatnot. Make good video content to post on social media handles like making a call to action like “This Diwali make more special with (company name), “Grab the opportunity”, “Explore our special festive collection” or “Enhance your dinner game this Navaratri with our luxury curated sets” use some good call to action with your posts and blogs. Make sure to understand what the client wants and deliver it accordingly. Just making simple and the same content to stay in the game won’t make you stand out, make sure to create unique yet informative content that relates to the product and services. Write blogs that people may search the most during the festive season like “best phone available under 20000” and “new arrivals special this Dussehra” etc. so the content must be in different ways, simple, unique, informative, good quality, and relatable. Still confused? We are here for you to expand your place in this festive season. Contact us now!
Start Your Campaigns Before Festive Arrive
The earlier you start the more people start connecting and get excited for the festive season, take advantage of early bird and make all the customers your base to engage. Once you make the base by promoting your page or product and services and plan accordingly how to make content what offers best suited or discounts can be given then you are clear about the campaign execution. Planning early is always the best way to execute. Most customers start shopping early and start their research on what to buy how to buy and everything according to their demand. Target the perfect category or a group that suits you best although many prefer late shopping but most customers are early shoppers when it comes to festive time. so, focus on the best and leave the rest they will automatically come once you make the base.
Collaborate with influencers and businesses:
The most seen and demanded professionals like influencers make an impression on a huge category of customers and act as a medium to promote your brand. As the festive season is nearby, customers like us start searching for the best kurtis, watches, phone deals, shoes, home and kitchen sets, and whatnot as the customer has a mindset of getting the best deals during this time. So influencers and businesses play an important role in grabbing the targeted customer that aligns with your brand and searching for a brand like you. Even you can tell the influencer to promote your clothing at a sale price with a promo code with a 20% discount that customers can use.
Now, customers started thinking that this influencer is promoting its trustworthiness, looks good for festive at an affordable price as the sale is going plus using the influencer promo code gives the product or service a 20% discount. Same with business collaboration what happens in this is the customer sees your product and your business customer sees their product now making a collaboration together that goes with each other product or services makes it worthy to reach a good audience that adds value to both the business during this festive season.
Still, if you are searching for the best digital marketing agency that can do all these for you and make your business grow. Then, Think Your Media is the best-considered option to choose. We specialize in crafting tailored digital marketing solutions that drive results. Schedule a brief call with us.
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